Privacy Policy

Effective Date: February 1, 2026

Last Updated: August 7, 2026

OTFT ("OTFT," "we," "us," "our") is operated by House of Chuma Inc. OTFT is an AI outfit-rating app. This policy explains what we collect, why, who we share it with, how long we keep it, and the choices you have. OTFT is intended for adults 18 and older.

1. Information We Collect

Account information: your email address and name, provided when you sign in with Apple, Google, or a one-time email code.
Outfit photos: the photos you take or upload to be rated.
Age: during sign-up we ask you to confirm you are 18 or older, and we collect your birth date during onboarding. We use this to enforce our 18+ requirement and to personalize your style feedback (for example, tailoring trend advice to your age).
Style profile information: information you provide during onboarding, including gender, height, clothing and shoe sizes, style preferences and goals, outfit occasions, fashion pain points, motivation, confidence, and monthly clothing budget.
Subscription and purchase information: your subscription status and purchase history, processed through the Apple App Store.
Approximate location: your device's coarse (approximate) location, only if you grant permission, to give weather-relevant outfit context. We request reduced accuracy and round the coordinates before they leave your device — we do not collect your precise location.
Weather context: current weather conditions returned by our weather providers using your approximate location.
Usage data: in-app actions and feature usage collected automatically when you use OTFT.
Diagnostics: crash reports and performance data collected automatically when errors occur.
Identifiers: a user ID we assign to your account and a device vendor identifier used by our subscription processor. We do not collect your advertising identifier (IDFA).

2. How We Use Your Information

To analyze your outfit photos and generate ratings and style feedback.
To personalize ratings and recommendations using your style profile, outfit occasion, current weather, and relevant text from previous ratings.
To maintain your private outfit History, favorites, preferences, streaks, and AI photo-processing consent.
To create, secure, and support your account.
To provide weather-relevant suggestions.
To process and restore your subscription.
To understand and improve the app through product analytics, crash reports, and performance diagnostics.
To confirm you meet our 18+ age requirement.

3. How Your Outfit Photos Are Handled

Before your first rating, OTFT asks for your permission to use third-party AI photo processing. If you allow it and submit a photo, OTFT sends the photo to Google's Gemini AI to generate your rating, together with relevant context used to personalize the result. That context may include the outfit occasion, current weather conditions, profile details you provided (such as age, gender, sizing, style preferences and goals, and budget), and limited text from previous ratings. OTFT does not send your location coordinates to Gemini.

Outfit photos may incidentally include your face. OTFT does not perform facial recognition, does not create biometric identifiers or face data, and never uses photos to identify anyone. Photos are used solely to generate your outfit rating and remain in your private History until you delete them or delete your account.

The submitted photo is also stored with your account so you can see it in your history. We keep your photos until you delete them (delete an outfit in History, or delete your account in Settings). We use Google's paid Gemini API tier, which does not use your content to train its models. Content already sent to Google for analysis is processed under Google's terms and cannot be recalled by us afterward.

4. Who We Share Information With

We do not sell your personal information. We share data only with the service providers that help us run the app, and only as needed:

Google (Gemini AI): receives your outfit photos and relevant style context, including sizing, style goals, outfit occasion, current weather conditions, and limited text from previous ratings, to generate personalized ratings and recommendations.
Supabase: stores your account data, style profile, outfit photos, and analyses (our database and hosting).
RevenueCat: manages your subscription (receives your email, name, account ID, and device vendor identifier).
Mixpanel: product analytics tied to your account ID — in-app actions, subscription status and purchase amount, and the style preferences you choose during setup (such as which fashion you shop, your style goals and vibe, budget range, occasions, and how you heard about us). We use this to understand which parts of the app work and to improve them. We do not send Mixpanel your outfit photos, your date of birth, or your body measurements.
Resend: sends your sign-in emails.
Apple WeatherKit and Open-Meteo: receive your approximate (coarse) location to return weather information.
Sentry: crash and error monitoring (tied to your account ID).
Apple: processes your App Store purchases.

We may also disclose information if required by law or to protect our rights and the safety of our users.

5. How Long We Keep Your Data

We keep your account information, style profile, outfit photos, and analyses until you delete them or close your account. Diagnostic and analytics data are retained for a limited period by the providers listed above under their own policies.

6. Your Choices and Rights

Delete any outfit anytime in History.
AI photo processing: you can decline by choosing "Not now," and you can withdraw permission anytime under Profile, then AI Photo Processing. Withdrawing stops future ratings and re-ratings until you allow processing again; photos already in your History remain until you delete them.
Delete your entire account and all associated data in Settings, then Delete Account. This permanently removes your outfits, account, and related records from our database.
Turn location off anytime in your device Settings under OTFT.
California residents (CCPA/CPRA): we do not sell your personal information, and we do not share it for cross-context behavioral advertising. See our Do Not Sell or Share My Personal Information page for details, or contact us to exercise your access and deletion rights.
EEA and UK residents: you may have rights of access, correction, deletion, and portability. Contact us to exercise them.

7. Advertising and Tracking

OTFT does not track you across other companies' apps and websites, does not collect your device's advertising identifier (IDFA), and does not share your information with advertising partners. If that ever changes, we will ask for your permission first through Apple's tracking prompt and update this policy before doing so.

8. Age Requirement

OTFT is for adults 18 and older. We do not knowingly collect personal information from anyone under 18, and we require age confirmation before an account can be created. If you believe someone under 18 has provided us information, contact us and we will delete it.

9. Security

Your data is sent over encrypted connections (HTTPS), and each account can only access its own data. No method of storage or transmission is completely secure, but we work to protect your information.

10. Changes to This Policy

We may update this policy. When we do, we will change the "Last updated" date above, and for material changes we will notify you in the app.

11. Contact

support@otft.app
House of Chuma Inc
4539 N 22nd St Ste N, Phoenix, AZ 85016, USA

This policy is governed by the laws of the State of Arizona, USA.